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kwkids.com Media Kit
Please click here for a PDF version of the media kit.
GET NOTICED ON kwkids.com!
Kwkids.com is an online resource guide that was launched in June of 2007. It is designed specifically for Kitchener & Waterloo parents
- from prenatal to those with children up to the
age of 12. Kwkids.com features a unique event & program calendar, a comprehensive family outing & activity guide,
a seasonal camp guide and an extensive birthday party guide.
The business & organization directories are organized by category making it easy for parents to find what they are looking for.
Website Statistics (Webtrends Log Analyzer)
| Month | Visits per Month | Unique Visitors | Page Views per Month |
|---|
| December 2009 | 8,700 + | 5,200 + | 53,000 + |
| November 2009 | 15,600 + | 10,100 + | 84,000 + |
| October 2009 | 15,500 + | 9,800 + | 92,000 + |
| September 2009 | 11,000 + | 6,400 + | 70,000 + |
| August 2009 | 10,000 + | 6,000 + | 64,000 + |
| July 2009 | 15,000 + | 9,700 + | 92,000 + |
| June 2009 | 11,900 + | 7,300 + | 89,000 + |
| May 2009 | 9,000 + | 5,500 + | 76,000 + |
| April 2009 | 10,600 + | 6,500 + | 90,000 + |
| March 2009 | 14,500 + | 9,000 + | 158,000 + |
| February 2009 | 10,300 + | 6,700 + | 115,000 + |
| January 2009 | 7,800 + | 4,800 + | 87,000 + |
| December 2008 | 6,300 + | 3,900 + | 68,000 + |
| November 2008 | 9,900 + | 6,600 + | 106,000 + |
| October 2008 | 12,000 + | 8,200 + | 115,000 + |
Find out how kwkids.com can help you reach local families:
► Join the kwkids.com Business Directory and/or Family Outing & Activity Guide
► List your events & programs in the kwkids.com Online Calendar
► Promote Special Holiday Events
► Join the Birthday Party Guide
► Join the Camp Guide
► Other Advertisement Options
► Sponsorship Opportunity
Premium Business Directory Features:
- Premium Listings are shown at the beginning of the directory.
- Your business will be featured in a minimum of 3 newsletters per year.
- Your business will be promoted through our Facebook Fan page and on Twitter.
- Non-profit & charitable organizations that offer free services to families receive a premium listing at no charge.
| |
Price per Year |
Contact Info |
150-word Description |
Logo |
Coupon* |
Articles** |
Calendar Listings |
| Basic listing |
Free |
Included |
- |
- |
- |
- |
$4.97 |
| Premium Listing |
$47 |
Included |
Included |
Included |
Included |
3 |
12 Free
|
* Your coupon will appear on the Coupons page and with your business listing(s)
** Your business is welcome to submit up to 3 articles for publication on kwkids.com (subject to approval by KW Kids). Links to your articles will appear with your business listing.
► A one-of-a-kind opportunity to get the word out by merging your schedule into the kwkids.com calendar! Each event/program is categorized by age and type (e.g., Fitness for Children, Music Classes, Open Houses, Performances, New Parent Events, Prenatal Events, Parent Workshops, etc.)
► Business that are open to the public every day can add their opening hours to the kwkids.com calendar (Please contact us for more details)
► The calendar can be accessed in numerous ways:
- The Home page lists the current day’s events & programs
- Various look-up options (by date & age, by venue, by category) allow web visitors to narrow down their search
- Various event & program pages (New Parent, Prenatal, Performances, Cooking Classes, PD Days, etc.) give your events extra exposure
► Only FREE events & programs organized by non-profit and charitable organizations as well as fundraisers are listed at no charge.
► Each calendar listing costs $4.97.
► Your events will also be promoted through our Facebook Fan page and on Twitter.
Be part of our Special Holiday Events pages!
The price includes being listed in our calendar (regular price - $4.97)!
- Family Day ($27)
- Easter Events ($47)
- Halloween Events ($47)
- Christmas Events ($47)
- Maple Syrup Events ($47)
Please email us (jana@kwkids.com) your Special Holiday Event info or call us 519-571-8827 to discuss!
► The birthday party guide has become a popular tool for parents looking for birthday party ideas in Kitchener/Waterloo and area.
| |
Price per Year |
Contact Info |
Full Details* |
Picture |
| Birthday Party Listing* |
$97 |
Included |
Included |
Included |
* Full details include a birthday party description, details on food options, cost and registration, and a picture
► The kwkids.com seasonal camp guide (Winter Break, March Break & Summer) is an easy-to-use tool for local parents to find camps for their children.
► The camp guide listing includes full details: a description, a picture, and details on food options, cost and registration.
| |
Winter Break Camps |
March Break Camps |
Summer Camps |
| Camp Listing (1st Camp) |
$27 |
$27 |
$47 |
| Camp Listing (Additional Camps) |
$10/Camp |
$10/Camp |
$17/Camp |
| |
Specifications |
Price per month |
Details |
|---|
| Top Banner Ad |
H 90px * W 728px |
$75 |
Appears in rotation with 1 other ad on all kwkids.com web pages |
| Side Banner Ad |
125px * 125px |
$50 |
Appears in rotation with 1 other ad on all kwkids.com web pages. |
| Newsletter Ad |
125 words + image |
$30 |
Appears under Sponsored Listings. Emailed to over 2,000 subscribers approximately once per month. |
| Newsletter Banner Ad |
Negotiable |
$30 |
Appears at various locations. Emailed to over 2,000 subscribers approximately once per month. |
| Newsletter Classified Ad |
Max 50 words |
$10 |
Appears at various locations. Emailed to over 2,000 subscribers approximately once per month. |
If you’d like to be associated with a parent guide that promotes community events & programs,
consider becoming a KWKids.com sponsor! KWKids.com will take every opportunity
to acknowledge its sponsors through all public relations
activities. Please contact us for full details.
Format & File Sizes
► We accept most common types of graphic files for the web, including .jpg, gif, or flash ads.
► All banner ads should not exceed 40 kb
Advertising Terms & Conditions
► Advertising program (incl. Pricing) is subject to change at any time without notice
► All prices are subject to 5% GST
► The acceptance of all ads is at the discretion of KW Kids
► Future website visitor numbers cannot be guaranteed
Design Services
► If you are unable to create your ad, we can recommend graphic designers for this purpose.
Contact Information
If you would like to discuss your advertising needs or sign up for an advertising program, please contact Jana Campbell at 519-571-8827 or via email.
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